MOOVE
together is the only way to win
scope
Brand Identity
Art Direction
Advertising
Animation
Moove is a competitive experience where participants earn points for physical exercise. Each week, teams compete head to head for bragging rights and an eventual spot in the playoffs. Pinkergreen conceptualized a logo and brand identity with a minimal palette that feels energetic and edgy, yet also refined. Custom icons with simple shapes and lines to represent each of the activity categories in a minimal format.
scope
Brand Identity
Art Direction
Advertising
Animation
